Emerging from the industrial heartlands of Birmingham, BLDSUGR! are a ferocious triple threat trio. Born in the year of 2023, weaving a tapestry of sound that dances between the realms of the heavy, oppressive tones of doom metal, the ferocity of punk and brood of goth. Recently skyrocketing in their scene gaining 15K followers on tik tok alone within 2 months from going viral within the last 3 months, 11.5K monthly listeners on Spotify and gearing up to 3000 followers on Instagram when they only hit 1000 there a month prior- BLDSUGR! right now, is on the rise within their scene catching attention from the industry including radio play from BBC introducing.
Although their online presence has been electric, there is nothing more spellbinding than their on stage performance. Supporting the likes of Chris Catalyst (Ghost, ugly kid Joe) at KK’s Steel Mill and BEX in their hometown of Brum, BLDSUGR! Represents the bubbling underworld of rock and roll within the West Midlands. Their shows are a tempest of high energy and theatrical flair. The lead singer, an electrifying force of nature, often emerges doused in crimson a visceral testament to the raw emotion and intensity of their music. They invite their audiences into a chaotic yet captivating world, one where the line between performer and spectator blurs amidst the pulsating rhythms. Critics from ‘louder than war’ describe their live performances as ‘entrancing… theatrically teasing’ and concludes their thoughts on BLDSUGR! with this statement that sums up the band very well:
‘Open your arms. BLDSUGR accepts your request. Their clan is yours. Lolly is your leader. Now go join them. Or they’ll come looking for your blood.’